LEVELHEADBusiness Advisors

25 October 20269 min readNick Clunes

The Power of One: the cash flow framework banks wish every borrower knew

Seven levers, one per cent each, and what it does to profit and cash. It is the best of the popular frameworks at the thing it does, and there is one column it does not have.

Of the financial frameworks that circulate among business owners, the Power of One is the one we point at most often. It is Alan Miltz's, from Cash Flow Story, and he wrote the financial chapters of Scaling Up, which is how most people meet it. The idea is small enough to explain in a sentence and it changes how an owner reads their own accounts.

The sentence is this: there are seven things you can change, and the question worth asking is how many one per cent or one day changes it would take to get where you want to be.

What it actually says

Miltz frames a set of accounts as a story told in four chapters. Chapter one is profitability. Chapter two is working capital, being receivables, inventory or work in progress, and payables. Chapter three is the rest of the balance sheet, mostly fixed assets. Chapter four is cash flow, which is the result rather than an input.

His line about the relationship between them is the most useful thing in the framework: you cannot read chapter one and expect to understand chapter four. Profit does not tell you about cash. Anyone who has had a good year and a bad bank balance already knows this, and most reporting still presents the two as though one implied the other.

The seven levers sit in the first two chapters and they are measured differently, which matters more than it sounds.

The seven, and the units they move in
ChapterLeverMeasured in
One, profitabilityPricePer cent
One, profitabilityVolumePer cent
One, profitabilityCost of goods or direct costsPer cent
One, profitabilityOverheadsPer cent
Two, working capitalAccounts receivableDays
Two, working capitalInventory or work in progressDays
Two, working capitalAccounts payableDays

The part most summaries get wrong

There is no target. People assume a framework like this comes with numbers you are supposed to hit, and it does not. Miltz's own framing is that the Power of One is the code of a company, and every company has its own. The question is not whether you are at some standard. It is how many one per cent changes your business needs to reach the result you have decided you want.

That is a better idea than a benchmark and it is why the framework travels. It also puts the work back on the owner, which is presumably why the versions circulating online tend to quietly add targets that are not in it.

His practical recommendation is a quarterly Power of One discussion at the board or management meeting. Not an annual exercise. Four times a year, on the same seven numbers.

Where we agree, and it is most of it

The two things the framework teaches that owners most consistently have backwards are both correct and both provable with division.

Price beats volume, and the size of the gap is your gross margin. On a business turning over $4.2m at a 42% margin, one per cent on price is worth $42,000 and one per cent on volume is worth $17,640, because the extra sales arrive carrying the cost of producing them. That ratio of 2.38 is not an opinion. It is one divided by 0.42.

And the day levers move cash without moving profit. Collecting a week faster puts real money in the account and changes what the business earned by nothing at all, because the sale and the margin were already made. Separating those two is most of the value of the framework.

The column it does not have

Here is the gap, and it is the gap we fill when we run the numbers with clients. The Power of One gives you profit and cash. It does not tell you what the improvement is worth to a lender.

That matters because the two behave completely differently. The four percentage levers move earnings, and borrowing capacity follows earnings, so a one per cent price rise on that business adds around $145,000 to what the earnings would support at 1.5 times cover, a 9% assessment rate and a seven year term. The three day levers release cash and move borrowing capacity by nothing whatsoever, however much they release, because a one-off release is not earnings.

Owners get this backwards constantly, and it is an expensive mistake to make in the right direction. Somebody who needs a larger facility and spends a quarter working the debtor book will end that quarter with more cash and exactly the same capacity. The framework does not tell them, because it was not built to.

So when we run the seven levers with a client, we add a third column: what the improvement does to what a lender would lend against the result. The assumptions behind that column stay visible, because the same earnings support very different facilities across ordinary settings and a single figure with them hidden would read as a promise.

Where we stop short of it

Miltz frames the goal as improving profit, cash and valuation. We do the first two and we substitute borrowing capacity for the third, deliberately.

Not because valuation does not matter, but because what a business sells for depends on who is buying it, why, and what else is on their desk that quarter. It is a negotiation with an earnings figure underneath it. Borrowing capacity is arithmetic with visible assumptions, and it is the question our clients are usually actually asking. Nothing on this site produces a multiple or a price.

The other honest gap: his chapter three, the rest of the balance sheet and mostly fixed assets, is a real part of the framework and our three-column version does not model it. A business that frees cash by not buying the second truck has done something the seven levers do not capture.

Worth reading?

Yes, and it is the one we would hand to an owner first. It is short, it has no targets to argue with, and the discipline of asking how many one per cent changes you need is more useful than any benchmark. If you take one thing from it, take the quarterly meeting.

If you want the version with the lending column on it, both of ours are free and neither asks for an email.

General information only. It does not take your objectives, financial situation or needs into account, and it is not credit, tax or financial product advice. Figures are illustrative. Finance is arranged through The Lending Lab Pty Ltd (ACN 651 936 337), Credit Representative 538291. Nicholas Clunes is Credit Representative 530711. Both are authorised under Australian Credit Licence 387856.

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